KFC Canada tested a plant-based ‘chicken’. They sold the product at a single KFC and an A&W restaurant in Canada. They sold out in that one day. They offered a ‘chicken’ sandwich alone or along with a plant-based Fried Popcorn Chicken Bucket. Both were developed under Greenleaf’s Lightlife brand.
Last August KFC conducted a one-day test of similar products from alt-protein supplier Beyond Meat at an Atlanta-area restaurant. The products they introduced sold out in five hours.
What are in these plant-based forms of ‘chicken’? Water, soy, sunflower oil, and salt. There is also a natural flavoring made of a mixture of paprika, ginger, nutmeg, mace, and cardamom. I’m sure there is more to it than that, but that is what I found online.
There are claims that it is healthier and better for the environment, but I haven’t seen any evidence to that effect.
With poultry companies investing millions of dollars into fake chicken, I wonder where the industry will go.